Although I don’t focus too much on beauty products (although I really should – my skin needs it), the Million Moments of Touch campaign from NIVEA really spoke to me. The year-long program aims to get couples kissing, hugging and touching one again after getting a hunch that modern, fast–paced living was taking a toll on touch, intimacy and relationships. They commissioned a study to conduct research and obtain a deeper understanding and what they found was pretty eye-opening. What stood out the most for me was the fact that 57.2% of Americans say they touch their cell phones “always or quite a bit,” whereas 28.6% say they touch a family member and 16.7% say they touch their closest friend always or quite a bit. We literally touch our cell phones more than our loved ones. How scary and sad is that?
Plus, my beautiful and awesome friend, Rosa Cordero of Accidental Sexiness is their Latina Brand Ambassador! Way to represent, honey doll!
For that reason, I’d love to give you all their PDA kit, which includes:
– NIVEA Touch of Renewal lathering body scrub
– NIVEA Extended Moisture daily lotion
– NIVEA A Kiss of Vitamin Swirl lip care
– NIVEA for Men Energy face care gel moisturizer
– NIVEA for Men Relax body wash
To enter, just comment to this post with what makes you want to touch or get closer to someone. A week from today, 4/19, I will pick a winner at random! Good luck, readers!